GPAS has become the global standard to solving counterfeit, grey market and supply chain challenges surrounding the manufacture and distribution of finished goods. GPAS initially protected HP’s supply chain, the 9th largest in the world. GPAS has been extended to the external market and has seen a wide range of customers use the service in a variety of market sectors including Food & Beverage, Nutraceutical, FMCG, Apparel, Electronics and CPG to name a few.

At the core of any traceability program is the requirement to uniquely identify and track individual products. GPAS maps the clients value chain and the product/shipment changes of custody, business processes and traceability events. The value of GPAS is realised through GPAS business intelligence reporting for actionable analytics and alerts.

The success of any brand protection and supply chain program is to not only address the business problems and challenges but to derive real business value from the solution. GPAS has credible, domain experience and expertise in supporting our clients achieve this goal.

GPAS at a glance

  • Low overall cost of ownership
  • Readily integrates with existing systems (ERP/MOM)
  • Modular design supports business prioritisation
  • Highly extensible & configurable
  • Ease of roll-out & integration
  • Flexible & inter-operable
  • Global connectivity
  • Operates to GS1 standards
  • Comprehensive business intelligence reporting
  • Advanced analytics capabilities
  • Applicable to a range of market sectors
  • Consumer authentication of genuine products
  • Individual item finished goods traceability
  • Ingredient/raw material level traceability

GPAS Benefits

  • Direct to customers or print service providers under a variety of flexible commercial arrangements
  • Faster ROI on capital investments, reducing operating costs & much more
  • For print service providers, relationships change from delivering a commodity based service to a business value led offering
  • All services can be delivered direct to customers or print service providers as a Cloud Service offering with no integration required at the printer site
  • Consumer engagement experience can be delivered as:
    • GPAS service offering
    • Co-branded service offering
    • Customer/print service provider branded service offering.