Brand Protection

The Value of Serialized QR Codes

Brand Protection: The Value of Serialized QR Codes There are several reasons and advantages why global brands use serialized QR codes as part of their brand protection strategy. In this…
Brand Protection

The Best Brand Protection Strategies

The best practice adopted by the most mature leading brands is to adopt a multi-layered approach to anti-counterfeiting and illicit activity management based on prevention, monitoring & detection, and finally…
Supply Chain

Supply Chain Transparency

As a global brand, the ability to investigate deep into one’s supply chain often involves multiple systems and combination of electronic and paper data records. While supply chain traceability is…