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- Impact of brand damage
- Grey market activity
- Lack of customer data
- After hours manufacturing
- Serialisation
- Counterfeit prevention
- Lack of “situational awareness”
- Reduced revenue & profit
- Public relations
- Share price
- Regulatory risk & compliance
- Brand damage
- Inefficient operating processes
- Loss of control
- Inability to track individual products
- Supply chain inefficiency
- Lack of visibility of products
- Open supply chain monitoring
- Product recall inefficiencies
- Unable to personalise content
- Limited consumer engagement
- Inability to drive brand loyalty
- Inability to upsell products
